Innity teams up with MCIL Multimedia and Panasonic to offer the SinChew Vision Internet TV

Innity teams up with MCIL Multimedia and Panasonic to offer the SinChew Vision Internet TV

Recently, Innity teamed up with MCIL Multimedia Sdn. Bhd. as the technical partner to develop an audiovisual channel combining the best of Sin Chew Daily and its online portal Sinchew-i.com via Panasonic’s Internet-enabled TVs.

This unprecedented venture saw the introduction of Smart TV content to the viewing public in Malaysia. Sin Chew Vision Internet TV basically offers the public a whole new reading and browsing experience. Additionally, this unique platform also delivers up-to-the-minute local, foreign, sports and entertainment news.  The channel also caters to students with its “Did You Know?” educational channel filled with images and sound clips mainly from the enormous source of content from its parent company – MCIL.

For those who aren’t too sure what Smart TV is, it’s basically an integration of the Internet into modern television sets. These new devices have a higher focus on online interactive media, Internet TV, and streaming media.  The Smart TV technology allows the viewers to search and browse videos, movies, photos, and other content on the web, cable, or satellite TV channels.

Innity is the leading digital media network in APAC that provides interactive online marketing platforms and technologies for advertisers and publishers. We believe in leveraging on the power of digital marketing services and creative technologies to drive measurable results for our clients and convert their audiences into consumers.