Innity Blog - Online MarketingOfficial Blog of Innity Corporation Berhad

Why Wi-Fi advertising is HOT

It’s no secret that Innity has recently launched WiFi advertising. We’ve already run quite few campaigns that proved to be a great success. Why? Because advertising at free Wi-Fi hotspots gives us the chance to capture people’s attention even before they go online. Here’s how it works.
Free Wi-Fi is becoming a necessity for all coffee [...]

Happy Chinese New Year!

DEAR FRIENDS!
As we usher in the year of the Tiger, Innity is set to achieve greater heights as an innovative advertising network with new products and features which are of significant value to you.
We look forward to another successful year with great enthusiasm after having become the first company in Asia Pacific to be a [...]

Advertising anticipations on where 2010 will take us

Looking back at 2009 makes you think “Thank God, this year is over”. It was not an easy year for the advertising industry; nevertheless online advertising suffered the least!
Whereas the main focus of 2009 for online marketers was instant-ROI-driven, 2010 is promising to have more meaningful and creative campaigns based on better pre-campaign consumer analysis.
Successful [...]

Merry Christmas and Prosperous New Year!

DEAR FRIENDS
2009 has been an astonishingly progressive year for Innity as a whole thanks to the several accomplishments that we have managed to achieve. In times of recession, Innity have not only strengthened foundations but gone on to surpass targets in developmental growth as an innovative advertising network.
Our unprecedented achievements for 2009 include:

Kicking off the [...]

AdAsia post event

AdAsia 09 took place in KL this year, sharing knowledge, expertise, and last but not the least – contacts. It was an exciting event for us as well, which gave us an opportunity to see our old friends and to get to know new ones.
As a whole, this event brought 630 delegates from 23 countries [...]

Selamat Hari Raya Aidilfitri!

The month of Ramadan is a special period for not only our Muslim friends but for all Malaysians as we look forward to celebrating Hari Raya. On top of satisfying our taste buds with “buka puasa” cuisines at a nearby Ramadan Bazaar, we are indeed looking forward to the coming “balik kampung” holidays.
So [...]

BPA Worldwide Contracts first Ad Serving System Certification in Asia

Beijing, China September 9, 2009 - BPA Worldwide, the global leader in auditing media, recently announced that Innity, Malaysia’s premium advertising network and a market leader in online advertising in South East Asia, signed up for BPA Worldwide’s ad server system certification. This is also the first ad server system certification conducted by BPA Worldwide [...]

Innity is back in Ad:tech 2009 Singapore!

Innity has recently participated in the globally renowned Interactive Advertising Event – Adtech 2009 Singapore again. Last year, we had a great response from the event and enjoyed every moment there.
Even with the economic downturn, there was a very encouraging turnout with more than 1,680 attendees, mainly Singaporeans taking up76% of the crowd, 5% Malaysians [...]

New Publishers: Thinkproperty

Performance Network brings in Thinkproperty as our new publishers.
Upon finalizing the final details of the partnership, Thinkproperty shall join the ranks of our premium publishers sites.
Thinkproperty is Malaysia’s most state-of-the-art property website that acts as a property marketplace platform for users featuring powerful tools such as its own messaging system, Think Mail, property forums, [...]

Innity joins the Interactive Advertising Bureau (IAB)

We are proud to say that Innity is a first company in Asia Pacific to become a member of the Interactive Advertising Bureau, an international association of 357 leading media and technology companies who are responsible for 80% of online advertising sales in US!
This gives us the opportunity to interact and learn with some of [...]