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Entries Published On January, 2010

Innity in Insights   January 10, 2010

Advertising anticipations on where 2010 will take us

Looking back at 2009 makes you think “Thank God, this year is over”. It was not an easy year for the advertising industry; nevertheless online advertising suffered the least! Whereas the main focus of 2009 for online marketers was instant-ROI-driven, 2010 is promising to have more meaningful and creative campaigns based on better pre-campaign consumer …

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