Innity Becomes Official Advertising Sales Partner for Spotify in Hong Kong

Hong Kong, 22 April 2021 – As Innity Hong Kong continues to grow and solidify its business offerings, the company today announced that it has been appointed as Spotify’s official local advertising sales partner in Hong Kong. Through this partnership, Innity’s advertisers will have the opportunity to reach millions of engaged listeners on Spotify’s ad …

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[Webinar Recap] Integrated E-Commerce Advertising: Rethinking the Shopper Ad Experience

Innity Philippines and its Director of Sales, Kevin Dizon, recently held a webinar focused on innovative strategies brands can explore to succeed in e-commerce advertising.  With the lengthy lockdown and movement restrictions, the pandemic has amplified the consumers’ increasing desire for convenience, immediacy, and simplicity. Despite the country’s economic struggles, the crisis presented new opportunities …

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Featured Publisher of the Month: RAPPLER

We’re down to the end of the first quarter in 2021 and marketers are constantly innovating and adapting to navigate their way online to see what types of content work for different audiences. As Innity Philippines’ featured publisher of the month, we had the opportunity to chat with Tristan Zinampan, Rappler’s Head of Brand Integration. …

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New Ad Format Alert: Balloon Stories

New year, new ad format! We’re excited to reveal Innity Balloon Stories that is a responsive storytelling ad unit designed for great mobile experiences with a focus on helping brands tell creative and visually engaging stories on a full-screen canvas! This interactive ad format, part of Innity’s Social Display Advertising solution, allows brands to feature …

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A SNEAK PEEK: Passionation’s Merchant Web App in the Philippines

Passionation WebApp is the latest platform for brands and influencers to connect and take on projects collaboratively. Brands can easily set up a campaign by hosting a contest giveaway, a CSR initiative, or a hybrid campaign that rewards influencers with cash incentives.  Influencers have the opportunity to apply to a brand’s campaign given they fit …

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Meet Consumers Where They Are With Discovery Commerce

Even before pre-pandemic times, consumers have been utilizing online platforms to browse and find inspiration before purchasing products. Currently, the shift from shopping in-store to online has accelerated and extended way beyond e-commerce. Consumers have now migrated to encompass as many activities as possible online, whether it be work, social or keeping fit, to keep …

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[Webinar Recap] Integrated E-Commerce Advertising: Rethinking the Shopper Ad Experience

Innity Philippines and its Director of Sales, Kevin Dizon, recently held a webinar focused on innovative strategies brands can explore to succeed in e-commerce advertising.  With the lengthy lockdown and movement restrictions, the pandemic has amplified the consumers’ increasing desire for convenience, immediacy, and simplicity. Despite the country’s economic struggles, the crisis presented new opportunities …

Read more

5 Powerful Reasons Why Shoppable Moments Create A Wow Factor For Your Brand

Shopping has changed for good, thanks to the global COVID-19 pandemic that has accelerated consumer behaviour towards online shopping which has shown no signs of abating till now. Some top retailers in the world are convinced that most of the behaviour change will continue beyond the pandemic. Physical stores have recorded a drastic drop in …

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