Reach up to 3 MILLION potential customers with only RM500 a week with Reco Ad! Good news! During these challenging times, we will be selecting three brands each month to run our Reco Ads for FREE. Details below! What is Reco Ad? We recently launched the Innity Reco Ad that is specially designed for brands …

Since Innity Hong Kong’s partnership with Spotify was announced in April, we’ve been busy running audio campaigns for various clients and it has been equally exciting to see more advertisers turning their attention to the power of audio advertising! We’ve recently worked with Octopus Hong Kong to help create awareness on their latest campaign – …

We’re excited to reveal not one, but TWO new ad formats this round! They are Reco Ad, and V.Vibe – both designed to help brands stand out, minimise ‘banner blindness’, and most importantly, increase engagements and conversions. First up we have Reco Ad. As its name suggests, Reco Ad is perfect for brands wanting to …

Innity Hong Kong has launched the Innity Premium AdHub, a new self-serve advertising platform that allows brands and SME advertisers to run campaigns more openly on their own terms. The new self-serve advertising platform enables businesses of all sizes to tap into Innity’s network of more than 250 quality publishers and reach over 12 million …

How the pandemic reshaped consumer behaviour patterns The pandemic has widely affected consumers’ spending behaviours and there has been a significant increase in in-app purchases. People are now shifting their behaviours and spending more online, such as through e-commerce sites and mobile apps. According to AppsFlyer’s ‘State of eCommerce App Marketing Report 2021’, six SEA …

Since Innity Hong Kong’s partnership with Spotify was announced in April, we’ve been busy running audio campaigns for various clients and it has been equally exciting to see more advertisers turning their attention to the power of audio advertising! We’ve recently worked with Octopus Hong Kong to help create awareness on their latest campaign – …

It is expected that display advertising will continuously grow and thrive further as we see the increasing number of online audiences which influence businesses to intensify their digital efforts. Advertisers are also seeking for more cost-efficient ways of reaching their target market, improving conversion, and driving more sales especially for Small and Medium Enterprises who …

Together with e-commerce, digital marketing continues to rise in the Asia Pacific region. In fact, it is no secret anymore that with the ongoing lockdowns and pandemic regulations imposed in different countries has resulted in more companies adapting to this online ecosystem in order to continue reaching and engaging with their respective target markets. And …