New Partnership: Innity and adobo magazine
With its 14 years of existence in the industry, adobo magazine is known as the Philippine’s and Asia’s premier publication for the advertising and marketing community. It is a resource of the latest news on advertising campaigns, current trends, industry issues, consumer insights, the media landscape, and more. Garnering more than 110,000 average page views …
REVO Malaysia Partners With CIMB For e Credit Card
REVO, a Card-Linked Rewards Platform introduced by OfferStation Sdn Bhd (a member of the Innity Group of companies) has partnered with CIMB Bank Berhad to offer its customers exclusive deals, extra bonus points, and even more cashback through CIMB’s new e Credit Card. The new e Credit Card allows customers to maximize the value of …
[Passionation Webinar Recap]: How To Establish Brands’ and Content Creators’ Voice in the New Normal
The crisis has paved the way for businesses to rethink their marketing strategies and adapt to the current situation. In a collaborative effort with Penbrothers, we co-hosted a webinar last July 2, 2020 with Kristel De Ocampo, Passionation’s Associate Account Director and Gerick Manalo, a celebrity chef and content creator to talk about how to …
How Brands Can Incorporate Virtual Experiences into Digital Events Strategies with Innity’s Enhanced Livestream Solutions
Ever since the COVID-19 pandemic has struck the world, livestreams on social media platforms are more in demand now than ever. According to Facebook, the average views on Instagram and Facebook Live are being doubled in a week and 70% more people are spending more time on these social media platforms as well. The pandemic has …
Introducing the New 3D Post Ad Format by Innity
WHAT ARE 3D POST ADS? We’re excited to roll out yet another new ad format, fresh from our labs! As its name suggests, the 3D Post ad format adds a unique three dimensional twist to the ads, which effectively captures the attention of the audience as they scroll through the site. Goodbye banner blindness! We …
How Rich Media Ads Can Get Better Insights for Brands | 2020
Brand building takes more than just driving awareness and conversions. Genuine brand interactions play a big part in the consumer’s decision making process. As brands, we have to provide content that is relatable and engaging to improve brand-consumer relationships. 88% of marketers find that interactive advertising is great for brands to differentiate themselves from competitors. …
The Bohol Chronicle is Innity’s Featured Publisher of the Month (August)
Celebrating their 65th anniversary this year, we had a little chat with one of our long-time publishers, The Bohol Chronicle. Let’s dive into how they started their website, the readers they are able to attract, and insightful tips for those venturing into creating their own online community and website. 1) Can you tell us a …
Influencer Spotlight: Their Journey and Tips On Being The Philippines’ In-demand Influencers
Becoming an influencer or an on-the-rise content creator doesn’t happen overnight. It takes months, sometimes even years of constant content creation that is unique and is able to cater to a specific audience. One must have passion, determination, and commitment to really establish one’s voice and personal branding. What better way to learn this than by listening to some of the leading influencers of today? Here are 4 content creators to share their journey, insights, and tips on becoming an influencer.
