Entries Published On December, 2012
NIM Digital Joins Innity In Digital Branding
From Marketing-Interactive Shanghai – Omnicom Group’s digital agency NIM Digital has partnered with Innity to introduce the cost-per-engagement (CPE) model in China. The partnership aims to educate the market and drive effective branding via the CPE model, with which advertisers only pay when users engage with their ads. Raymond Teoh (pictured), general manager of Innity …