Gone in a Flash

Written by Edward Lum, Marketing Art Director, Innity  There’s no way around it – flash advertising IS coming to an end. This is a close of a momentous chapter that pushes digital creatives like us to take that evolutionary step forward. Five years ago, when Steve Jobs announced that Apple would not allow Flash on …

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Monthly Digital Roundup #13

10 years ago no one would have imagined catching up on our favorite tv series during transit possible, but recent years have seen our entertainment source to shift from televisions to desktops and hand-held devices, with traffic flowing to some video that a group of teenagers created at a park. This month’s Digital Roundup looks …

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Monthly Digital Roundup #12

Ad spend spikes with festive seasons around the corner, regardless of its form of media. The celebratory season encourages consumerism, and marketers, understanding this market need would guide the purchase intention towards their brands. With Ramadan coming up, this month’s digital roundup looks at holiday marketing, in general, with statistics, trends, tips to make the …

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