Arshan Saha, Regional Director, SEA, Innity Discusses The Evolution Of RTB, Exchange Trading & The Impact of Online Video & Mobile in South East Asia

Taken from ExchangeWire Innity is an ad network with a self-service media platform. Arshan Saha, Regional Director, SEA, Innity discusses the challenges and opportunities in an evolving landscape and how ad exchanges and RTB will introduce efficiencies into the market.  Here he also discusses the emerging trends in online video, mobile, RTB, rich media and …

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2011 is the Year of the Tablet

21 million. That’s the number of tablets expected to be sold at the end of this year, based on a forecast by International Data Corporation (IDC) And get this: Only 2 million tablets were sold last year. That’s an impressive tenfold increase in units sold. There was however a drop in tablet demand during the …

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