Entries By Innity
April 2016: The Coverage is Innity’s Featured Publisher of the Month
The Coverage Bureau launched in November 2015, and in a few short months, has successfully amassed a substantial following due to the fresh way they present various different topics of traditional news. The founding team grew tired of conventional media publications that mandate news coverage to be presented in a single dull, one-dimensional manner and endeavoured to …
#MAGICALFORESTCHARITYRUN: 5 REASONS WHY YOU SHOULD BE THERE
Out of the many different themed runs lined up to take place in Malaysia this year, the one fun run that we can have an amazing time (and at the same time for a good cause) is none other than the Magical Forest Charity Run. Here are the reasons why: Family Fun Theme It is …
Industry Round Up – Social Advertising
Social media advertising isn’t just a catch phrase anymore. It’s a real, stable driver of leads and sales, and marketing departments are increasing their social ad spend across the board in response. By focusing on social advertising this month, here are some articles that you can explore more on social advertising, learn about the recent …
Magical Forest Charity Run
Hello readers! Innity is organizing a Fun Run called Magical Forest Charity Run! It is a themed based Run not only to give a fun environment to the runners, but educating them on the importance of protecting the environment as well as running for a good cause. Details of the event: Date: 29th of May …
[Case Study] AirAsiaGo’s Promotion Gains High Impression In A Short Period of Time
AirAsiaGo has been a great airline player and well-loved by travelers in Malaysia due to the generous promotions constantly offered to the public. Last November, AirAsiaGo launched their Free Seats campaign and Innity was appointed to promote it through Innity’s ad units and networks. Although the promotion was only a few days, surprisingly the performance of the …
If you’re one of them, why not?
In the line of digital advertising, it is important for us to always be on our toes to explore new ways to impact the targeted market. However, the trends of advertising are always changing, hence why younger generations, especially students have better views and ideas on creating an impact. Students are often critical thinkers and …
March 2016: PPTV Thailand is Innity’s Featured Publisher of the Month
PPTV Thailand is a famous digital TV station based in Thailand with 36 channels. They provide different kinds of television programs such as news, sports and entertainment which broadcasts for 24 hours. PPTV Thailand brings outstanding content to their audiences in High Definition (HD) nationally. We recently did a short interview with the Sales Director from PPTV, …
Getting out of the Norm
It is highly unlikely for things to be the same at all times especially when it comes to media. New ideas are constantly coming up from time to time; new approaches, new way of advertising. The advertising industries are experimenting like crazy and slowly with more ads that people would want to look at all …
Innity’s Creative Campaign of the Month [Feb]
Hello everyone! Here are some creative ads we created for our clients in February that’s worth a shout out. Click on it to watch how it works! KFC Bargain Feast [MY] A simple tap and pull up on the mobile screen, KFC is back with its delicious fried chicken, with an irresistible bargain. To attract mobile …