Innity is Integrated with MediaMath.

As the digital marketing community in APAC opens up to adopting programmatic solutions into their marketing mix, we are proud to announce another recent intergration aimed to boost our RTB offerings for advertisers and publishers alike. Innity now connects MediaMath’s DSP to Innity’s YieldOne SSP, allowing advertisers to bid into a larger pool of inventories …

Continue reading

Innity’s Monthly Digital Roundup! #4

Lauded by experts and brands alike, content marketing in general has also risen as a new approach that focuses on delivering targeted, informative and engaging content to online audiences. While having its benefits widely proclaimed, the practical knowledge as to how online content can be effectively be utilized to drive business success is less well …

Continue reading

Innity’s Campaigns of the Month!

We’ve previously mentioned that Innity is working on making social marketing easier. Right now we’re ready to share some results. Introducing Innity’s Social Hub – where brands are able to harness the wealth their social media content to engage and drive interaction with audiences. Our recent collaboration with Johnson & Johnson highlights one of the …

Continue reading

Innity’s Monthly Digital Roundup! #3

For this month’s Digital Roundup, we try to gather more in-depth views of the trends that are currently driving our industry. Winning the Zero Moment of Truth in Asia Google’s Zero Moment Of Truth is quite the interesting concept and has proved highly relevant to brand advertisers globally. Now, they’ve recently launched “Winning the Zero …

Continue reading