Tag Archive For "agencies & brands"
Innity’s Campaigns of the Month!
This month, in addition to our usual Lightbox, EnRoll and RTB campaigns, we’d like to highlight another one of our propriety products that we’ve launch few months back :) We’ve had several campaigns running on Innity’s premium brand marketing solution – Engage+ so we felt it’s time we share some results. So here it is! …
Announcing Our Partnership with Brandscreen!
Hear ye, hear ye! We’ve just came into a partnership with Brandscreen, Asia’s leading Demand Side Platform that will allow advertisers to leverage on the increased supply of unique inventories in real time; while also further allowing publishers within the YieldOne SSP to sell their inventories to a larger pool of advertisers! As Brandscreen will …
Innity’s Campaigns of The Month!
Hello hello! It’s that time where we bring to you some of the campaigns that we’re rather proud of :) So here’s our campaigns of the month ladies and gents! And as the previous campaigns of the month, we have a combination of Innity’s propriety Lightbox, pre-roll campaigns, and some RTB campaigns! Lightbox – Pacific …
in Insights
All You Need To Know About RTB
Some time last week, we came across “Behind the Banner” – which, with its stunning graphics that described the process of how programmatic buying of digital ad works, by breaking down the milliseconds of each ad impression to the players in the field. Which inspired this compilation post of informative articles on real time bidding. …
Innity at ad:tech Singapore 2013!
Now that was some crazy week that passed by :) After weeks and months of preparation, we’ve made it through ad:tech! As we go into full gear to continue brewing some fantastic ad solutions, let’s recap on the amazing stuff that happened during ad:tech this year, shall we? Being one of the must-go-to events of …
in Product News
Have We Mentioned That We’re on Mobile too?
Yeah. We are. Mobile is such a huge significant player in the industry it’s hard for us to not want to join in the leagues of the big boys. The undeniable fact is that mobile has established quite a standing with the increasing numbers of smartphone users. Research shows that 90% of people move between …
Heading over to Hong Kong!
Our sharing sessions are spreading over the region! ….just like we mentioned in an earlier blog post :) This time, we head over to our peeps at the Hong Kong Office for their Engaging Thursday event, a monthly networking and information sharing event for digital industry folks. The most recent Engaging Thursday took the form of …
Innity’s Campaigns of the Month!
April babies. They’re awesome. Just like the following campaigns we’ve picked out to share with you. The campaigns used the Lightbox that expanded from the standard banners, allowing advertisers to incorporate rich media and information they want to share with their target audiences. Click on the demo links at the end of each campaign if …
in Insights
On Mobile Advertising.
Mobile is important. We live in a post-PC era, surrounded by people who are constantly on their mobile devices every single day. It is undeniable that there is a huge potential for the advertisers to reach out to audiences through the means of mobile. Right here, we’ve gathered some recent news on mobile advertising for …
in Insights
5 Amazing Ad Campaigns Around the Web
We know for a fact people love lists. We also know that for marketers it’s always good to have some creative insights as to what other people are doing with their brands and how they put forth their campaign strategy. With that, you get stimulated and creative juices will start flowing. That’s why we’ve gathered …
