Tag Archive For "publishers"
in Insights
looloo iNSIGHTS is Innity’s Website of the Month!
Built to spread the joy of discovery to more people, looloo iNSIGHTS quickly became a hit with the local online community, and is now one of the go-to sites if you’re looking for new places to discover in the Philippines. Peanut from looloo talks to us about the team’s expansion from app to website. Name: …
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Monthly Digital Roundup #10
While the concept of buying and selling only viewable ads does indeed make complete sense at a single glance, the industry still has much to overcome in order to achieve the aspired 100% viewability of all digital ads. Our Digital Roundup this month gathers the voices discussing this exact topic to paint a 360 view …
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Monthly Digital Roundup #9
As mobile continues to disrupt the industry, it would only be apt for us to look into the various components of Mobile Advertising in this month’s digital roundup and examine how we could embrace what mobile has to offer. Covering stats on mobile use, differentiators of award winning mobile campaigns, to the promising future of …
Innity Wins at Mob-Ex Hong Kong
It’s been great start of 2015 as Innity took home two awards in the Mob-Ex Awards HK 2015. Our Hong Kong team did us proud by winning the Most Innovative Use of Mobile (Bronze) and Best Use of Small Budget (Silver) with our work with Starcom for Samsung. Mobile is a great focus for us …
New Year, New Beginnings!
Starting this year, Innity will be working with Yahoo Advertising to bring a series of Yahoo Advertising solutions that includes premium display, native advertising, video and content marketing. To celebrate this new partnership and the beginning of a New Year, we threw a party at Monkey Garage, Bangsar for our clients who mean so much …
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Monthly Digital Roundup #8
Well it’s official. Holidays are out, work is back in. While some of us are still recovering from the email pile that was a subsequent consequence from setting up our Out-of-Office replies too long a period, how about a recap on the noteworthy mentions of 2014 and some of the trend predictions for 2015? …
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Thai News Agency is Innity’s Website of the Month!
An initiative by the Mass Communication Organization of Thailand (MCOT) to increase distribution of news to the people of Thailand, Thai News Agency came about as the digital arm to take advantage of the increasing adaptation amongst its population. Being relatively new to the online publishing landscape, TNA has increased their readership steadily for the …
Innity is the Gold Sponsor for
Mob-Ex Awards Hong Kong 2015!
The Mob-Ex Awards 2015 is Hong Kong’s premier event to celebrate mobile marketing campaigns in the country. And for the very first time, Innity is proud to be the Gold Sponsor for the Mob-Ex Awards to support mobile marketing excellence. And to top it off, our very own Andrew Lim, General Manager of Innity Hong …
Innity’s Campaigns of the Month!
Here’s some of the coolest ad formats in town! Get match-made from your financial planning style, experience all the wonderful travel destinations Hong Kong has to offer, and have a BTS front-seat as Huawei announces their list of top-notch solutions available for enterprise customers. Lets start rolling. Innity Lightbox – Starcom Sun Plan Advertiser: Sun …
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Gamification’s Secret Sauce.
We know gamification as the use of game mechanisms in non-game contexts, and is distinguished from gaming based on the objectives each tries to achieve. Unlike gaming, gamification’s end goal is never just the enjoyment of the users, but a more purpose driven objective, depending on its applied context. However, there’s a debatable connotation for gamification …
