Entries By Innity
in Product News
Innity’s Campaigns of the Month!
More on the Social Hub? We’re hearing ya! In one of our recent campaigns for Innity’s Social Hub, we worked together with Castrol to drive some social hype to their conversation about World Cup football fanboyism on facebook, check out that campaign and more from our campaigns of the month down below! Social Lightbox – …
in Insights
Innity’s Monthly Digital Roundup! #4
Lauded by experts and brands alike, content marketing in general has also risen as a new approach that focuses on delivering targeted, informative and engaging content to online audiences. While having its benefits widely proclaimed, the practical knowledge as to how online content can be effectively be utilized to drive business success is less well …
in Product News
Innity’s Campaigns of the Month!
We’ve previously mentioned that Innity is working on making social marketing easier. Right now we’re ready to share some results. Introducing Innity’s Social Hub – where brands are able to harness the wealth their social media content to engage and drive interaction with audiences. Our recent collaboration with Johnson & Johnson highlights one of the …
in Insights
Innity’s Monthly Digital Roundup! #3
For this month’s Digital Roundup, we try to gather more in-depth views of the trends that are currently driving our industry. Winning the Zero Moment of Truth in Asia Google’s Zero Moment Of Truth is quite the interesting concept and has proved highly relevant to brand advertisers globally. Now, they’ve recently launched “Winning the Zero …
Innity at ad:tech Asean & ATS Singapore!
Once again, Innity joined the group of industry professionals in Singapore to exchange dialogue about the leading trends of digital marketing at recent ad:tech Asean and ATS Singapore. Stanley Lim, Regional Director of Innity joined the panel in ATS Singapore discussing on the ecosystem and growth of programmatic in Southeast Asia; and Raymond Teoh, SVP of …
Next up – ad:tech Asean 2014
A couple of months after the ad:tech roadshows in Jakarta, Manila, and Kuala Lumpur, and we’re down to one last stop for the event! Not a stranger at ad:tech asean, Innity will once again be speaking at the gathering of digital marketers, agencies, publishers and technology suppliers to share on our views on the latest industry …
in Insights
Yume.vn is Innity’s Website of the Month!
With their recent integration of social media features as major part of their website, Yume.vn now defines itself as a social news website. With their strong user base, the site prides itself as a network fueled by user generated content with topics that are of interest for the local youths. Part news platform and part blog, …
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Now Trending: #Worldcup
4 years since the last World Cup and the rise of technology and social media have made this year’s world cup the most talked-about one ever. Putting it down in numbers, Coca-cola anticipates 3 billion people to be sharing about this in real-time during the live competitions. Even months before that, we’ve seen brands building …
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Means Do Not Justify the Ends.
This article is written by Shuba Krishnan, Senior Business Development Manager of Innity. Warning: This is another article on programmatic digital advertising, though the author has safely avoided the use of programmatic in the title. And more importantly, it is not one that tries to define, explain or classify the types of programmatic (haven’t we …
in Insights
PULSK is Innity’s Website of the Month!
A social website with their own gamified twist, PULSK invites Indonesian users to curate and share localized content with users and friends. Since starting out in 2012, they’ve grown to build quite an audience and content base. Co-founder Irwan shares with us about the hyperlocal social site. Name: Irwan Position: Co-Founder & CMO Site: …
