Inside Innity: Our Culture
Innity was founded in 1999 in Malaysia with less than 10 employees. Now, 17 years and over 270 staff later, we’re stronger than ever with offices spread out in eight countries in APAC. And the one thing that ties us together is of course our Innity culture. In Innity, we do more than work together …
in Insights
[Video] Intro to Programmatic
What is programmatic? To put it simply, it uses technology to automate the ad buying and selling process with the speed, scale, and precision that humans can’t achieve manually. However, we understand that reading about lengthy articles on programmatic can get dreary and boring! *yawns* Hence, here’s a short video of our resident programmatic guru, Daryl …
in Insights
Industry Round Up: Header Bidding
Okay, so explaining on the various aspects on how exactly programmatic advertising works can be problematic. New technology, complete with strange new terms pop up every other month, trying to out do each other. This time around, currently on the hot seat, is Header Bidding and it has proven to be one of the key areas to …
Innity wins at Sin Chew Business Excellence Awards 2016
Innity Wins Digital and Technology Business Excellence Award at Sin Chew Business Excellence Awards 2016 We are very proud to have won the Digital and Technology Business Excellence award in the recent Sin Chew Business Excellence Awards 2016, an independent business awards program in Malaysia judged by distinguished leaders and reputable representatives from various …
in Insights
[November] Innity Featured Publisher of the Month
This month’s Publisher of the Month, goes to …… Tribunnews from Indonesia! Tribunnews is one of the top news sites in Indonesia where it covers a wide range of news. We’re happy to be given the opportunity to talk to the director of Tribunnesws, Dahlan Dahi. So, let’s get right down to it! Name: Dahlan …
Innity’s Campaigns of the month [October]
A great advertising campaign can definitely boost your sales and also increase brand awareness. Check out some of our creative campaigns below that we did in October! Feel free to contact us if you want to know more. Volvo S90 [SG] Recently, Volvo launched their new car S90 and wanted to drive attention towards …
in Product News
Introducing Our Latest Products – Mobile Canvas & Mobile Cards
It’s important to be creative; we practice creativity on a daily basis. Creativity exists when we need to create content, to build relationships and definitely, to create revenue. So, let us get things rolling for you with 2 of our latest creative mobile ad formats: MOBILE CARDS Get creative with Mobile Cards! The ad format allows users …
A Day in the Life of a Business Development Manager in Innity Taiwan
Ever thought of how is it like to work as a Business Development Manager in Innity Taiwan? Let’s have a chat with Jojo to get to know her better! What are your key tasks as a Business Development Manager at Innity Taiwan? “Well, my tasks in the BD team are usually to communicate with the publishers …
in Insights
Innity’s Campaign of the Month [September]
Creativity can put your campaigns right in front of your audience. Take a look at some of our favorite creative marketing campaigns we did in September! ORIS [TW] We helped Oris create a creative yet engaging canvas for their audience. In order to do both at the same time successfully, we’ve recommended them to take …
in Insights
Industry Round Up – Digital Marketing to Millennials
Let’s just say, marketers can be a little bit too obsessed with millennials. But, who can blame them? They’re more digitally connected than any other generation before them, and they’re technically harder to impress. Being digitally-savvy from a young age, the millennials are leading the way when it comes to innovation, consumer trends, and what’s …
