Tag Archive For "agencies & brands"
Innity Joins the Madness and Mathematical Debate
at the 10th Malaysian Marketing Conference
Innity was part of the exciting mix at the Malaysian Marketing Conference 2014 last Tuesday, consisting of industry experts equipped with a wide range of expertises; indulging in various conversations of industry observations, trends, and insights. Themed “Mediatech in Marketing”, the topics focused mostly on challenges and the many potentials that come with the emerging …
Monthly Digital Roundup #6
Mobile use is on the rise, more so now than before. But according to a recent study from PWC, marketers are still having a hard time transforming the device into a method of communications for brands. For this month’s Digital Roundup we’ll be focusing on mobile and sharing some statistics and pointers we’ve gathered across …
in Insights
Digitalizing Philanthropy :
Breast Cancer Awareness Campaigns
We’ve all seen the incredible power of digital advocacy – the viral success of the #ALSIceBucketChallenge raised over over $113 million dollars to help fight ALS and increased exposure of the disease on a global scale. Granted, the chance of hyper growth of this scale may not happen to all charitable efforts made; but combining …
Innity at 10th Malaysian Media Conference
Marketing is taking an exciting turn both in Malaysia and globally, as 2014 witnesses the launch of numerous wearable devices, programmatic buying picking up speed, trends that are bound to change the face of advertising once again. This coming November 11th, Innity will join the discussion of Malaysia’s marketing landscape at the 10th Malaysian …
in Insights
Monthly Digital Roundup #5
This month, we’re sharing some data and insights we’ve found on the APAC digital marketing realm. Scroll down for more! The Mobile Economy Asia Pacific 2014 We all know it. Sometimes it’s just hard to get your hands on statistics for APAC countries, so here’s us doing our part in sharing some of the resources …
Innity’s Campaigns of the Month!
Travel to a destination for their mouth watering delicacies; pick up some beauty tips and get some freebies; watch a house makeover happen right before your eyes. Combining creatives and technology, our campaigns for this month demonstrates that the possibilities are endless with Innity’s Engage+. Innity Lightbox – Expedia Malaysia Sale Part 2 Advertiser: Expedia …
in Product News
Pumping Up Analytics & Reporting Solutions with Klarity
We’ve recently teamed up with Social Media Broadcast (SMB) to boost our social analytics offerings to marketers in Hong Kong. On top of display analytics via Innity’s Advenue, marketers can now buy in to utilize Klarity’s social media analytics via Innity. Developed by SMB, the social analytics tool allows marketers to gain marketing insights from …
in Product News
FAQ on Innity’s #SocialHub
Since we’ve shared a couple of our Social Hub campaigns, we have received numerous emails and calls to learn more about this product. So here’s a brief FAQ on Innity’s #socialhub to fill you in about what your campaigns have been missing out on. And if you’d like to check out some of the demos, …
in Product News
Innity’s Campaigns of the Month!
More on the Social Hub? We’re hearing ya! In one of our recent campaigns for Innity’s Social Hub, we worked together with Castrol to drive some social hype to their conversation about World Cup football fanboyism on facebook, check out that campaign and more from our campaigns of the month down below! Social Lightbox – …
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Innity’s Monthly Digital Roundup! #4
Lauded by experts and brands alike, content marketing in general has also risen as a new approach that focuses on delivering targeted, informative and engaging content to online audiences. While having its benefits widely proclaimed, the practical knowledge as to how online content can be effectively be utilized to drive business success is less well …
