Entries By Innity
Journey to the Magical Forest Charity Run
Our Journey Towards the Magical Forest Charity Run… This was our very first time hosting such a huge event under our Corporate Social Responsibility (CSR) initiative. Our previous efforts include improving the lives of children around the world by teaming up with Unicef, helping the stray animals, and other small but meaningful projects that made a difference. …
Innity is Sponsoring ATS Singapore 2016
Hello Readers, We are proud to announce that we are one of the silver sponsors for ATS Singapore 2016. ATS Singapore remains the most keenly anticipated programmatic event in the APAC region, featuring educational content and detailed industry analysis from both regional and international perspectives. It is held at Marina Mandarin on Monday July 4, …
in Insights
[Infographic] Mobile Advertising Matters
Mobile advertising is currently a very ‘popular’ medium, especially for publishers, marketers and advertisers. Mobile devices are always on and accessed everywhere; anytime. In a way, we’ve become lost without them. This makes mobile a primary medium for brands to interact and connect directly with their consumers in real-time. And as we all know, where …
in Insights
Industry Round Up For May: Programmatic Rich Media
Let’s focus on programmatic rich media for this month! Programmatic buying used to be something that was mostly limited to standard banner ads. However, now in the era of creative programmatic, it allows marketers and advertisers to programmatically buy rich media ads. Unlike standard display advertising, and pre-roll videos, rich media has been late to the programmatic …
in Insights
May 2016: Rolling Stone Indonesia is Innity’s Featured Publisher of the Month
Rolling Stone is a magazine based in America that focuses on popular culture, music, movies and politics. Since May 2005, Rolling Stone magazine was published in Indonesia by PT A & E Media and became the first in Asia. Their official website (www.rollingstone.co.id) was launched only a few months after the magazine was published. Till today, RSI …
Innity Campaigns Of The Month [April]
This month we are going to share some of our awesome and creative ad campaigns that we did in April. Click it to see how they work. Ikea Great Storage [MY] Ikea promoted their smart storage solutions by using the Innity Lightbox. What makes this ad campaign creative and interactive is that there was only …
A Day in the Life of a Senior Account Manager in Innity
Meet Emily! She’s the Senior Account Manager at Innity! What’s up Emily! So, do tell us what a Senior Account Manager does at Innity? “Well, there are actually a few things. Firstly, I carefully manage the accounts and clients’ expectations on each campaign that have been assigned to me, at the same time exploring other opportunities …
in Insights
Industry Round Up For April: Online Video Advertising
This month we will be focusing on onling video advertising. People nowadays are more likely to watch videos because it’s no secret that sight, sound and motion of videos is highly associated with our emotion. This is why video advertising is one of the most powerful storytelling formats, if done right. Many marketers are starting …
Innity’s Campaign Of The Month [March]
Hi all, it’s April already! This month we share some creative ads we created for our clients in March that’s worth a shout out. Click on it to watch how it works! Coca-Cola Far East Limited: Minute Maid Pulpy [MY] Minute Maid Pulpy wanted to drive brand awareness online to one of their largest target audience – the …
in Product News
Rolling out the Responsive Lightbox!
Our beloved readers! We are very pleased to let y’all know that our Lightbox is now HTML5-based, and thus, responsive! So what is a Responsive Lightbox? The Responsive Lightbox basically enables the Lightbox ad to automatically adapt to different screen sizes. It also allows users to view larger versions of images and galleries optimized for …
