Product News
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Innity’s Campaigns of the Month!
More on the Social Hub? We’re hearing ya! In one of our recent campaigns for Innity’s Social Hub, we worked together with Castrol to drive some social hype to their conversation about World Cup football fanboyism on facebook, check out that campaign and more from our campaigns of the month down below! Social Lightbox – …
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Innity’s Campaigns of the Month!
We’ve previously mentioned that Innity is working on making social marketing easier. Right now we’re ready to share some results. Introducing Innity’s Social Hub – where brands are able to harness the wealth their social media content to engage and drive interaction with audiences. Our recent collaboration with Johnson & Johnson highlights one of the …
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So What have We been Up to Lately?
Things move fast online, and we believe that in order to stay ahead in this game and serve our clients better we have to be constantly innovating. Aside from being part of adtech, we’ve also been working on some other stuff that would help us do exactly that: Establishment of Appsloration and Native Media We have …
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Have We Mentioned That We’re on Mobile too?
Yeah. We are. Mobile is such a huge significant player in the industry it’s hard for us to not want to join in the leagues of the big boys. The undeniable fact is that mobile has established quite a standing with the increasing numbers of smartphone users. Research shows that 90% of people move between …
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On Engage+
Based on the numerous furrowed brows, calls, and emails we’ve received since we launched Engage+ two weeks ago, we have humbly recognised that Engage+ is indeed the end product of rocket science, and it may require considerable intelligence or the technical ability of well, a rocket scientist. Of course, a little bottle of whiskey would …
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Here cometh more of the Lightbox
The months have came and gone, and it’s now close to the end of February! We’ve been keeping ourselves busy sending those campaigns out there to the right audiences, and now it’s time to check out how well we’ve fared :) The Lightbox format is pretty much “the thing” in the industry now, and so, …
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Top 10 Innity Lightbox Ads
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Here’s part two of our Top 10 Innity Lightbox ads. We hope all of you had as much fun going through the first half as we did putting it all together for you guys. Let’s get right into the Top 5, shall we? 5. Ford (Vietnam) Campaign objective: Ford targeted to drive awareness and action …
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Top 10 Innity Lightbox Ads
In 2009, Innity launched its first Lightbox ad format along with the Cost per Engagement (CPE) payment metric and never looked back since. (BTW, Google hopped on the bandwagon and launched their Lightbox early this month. Damn right, it’s about time ;)) Up until today, we have ran over 430 campaigns with this amazing, highly …
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Ad Campaign Mondays!
We’re back with more “Ad Campaign Mondays!” where we compile a few cool and interesting ad campaigns for your reading pleasure! Impressed by the campaigns we shared previously? Wanna see more amazing ad campaigns? Comment below and let us know which is your favorite or you can share with us if you have any cool …
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How to Choose an Online Video Platform
From ClickZ At the time, we were performing well with our written editorial content, and the obstacles for video publishing were high, while the payoff was less than certain. However, in this decade, there’s no denying that online video has become mainstream. Men, women, kids, and teens consume videos online at an ever increasing rate …
