The End of Third-Party Cookies Jumpstarts the Comeback of Contextual Targeting

Goodbye, third-party cookies. As Google announces the removal of third-party cookies from its Chrome browser, digital advertisers are challenged to address the changes they have to adopt and innovate their advertising approach to effectively reach their consumers online. In recent years, issues on privacy, fraudulent and intrusive ads, and the need to comply with IAB …

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Innity appointed as one of the technology service providers for BSN’s SME Digitalisation grant

Innity is 1 one of the 42 Technology Service Provider (TSP) that is participating in the SME (Small-to-Medium Enterprise) business digitalisation grant, managed by the government through Ministry of Finance (MOF), in collaboration with BSN (Bank Simpanan Nasional), SME Bank group, and the Malaysia Digital Economy Corporation (MDEC). In conjunction with Budget 2020, BSN has …

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Innity Philippines is the Media Partner of MSAP’s 10th Media Congress & ICE Awards

Image Source: MSAP Media Congress As data plays an important role in marketing and media strategies, Innity Philippines has been constantly innovating to address its partners’ needs to reach the right target audience. Being this year’s proud media partner of the Media Specialists Association of the Philippines’ (MSAP) 10th Media Congress, Innity PH supports the …

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HUAWEI Worked with Passionation to Host Biggest Influencer Gathering in Malaysia to Launch HUAWEI NOVA 5T

HUAWEI officially launched their new phone, HUAWEI nova 5T, in Malaysia recently.  Partnering with Passionation, Innity’s influencer marketing platform, they managed to gather more than 1000 young, stylish and trendy influencers to attend the Global Premier Launch of the phone. GATHERING THE INFLUENCERS The impact of influencers in the global market has been tremendously raised, …

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Innity PH Engages in the Country’s Biggest Retail Conference as a Media Partner

Innity Philippines participated as a media partner for the 26th National Retail Conference and Expo (NRCE), the biggest and longest-running retail conference in the country, last August 15-16 at the SMX Convention Center in Pasay. This year, NRCE centered around the theme “Retail Reimagined,” which highlighted the different trends, innovative strategies, and platforms relevant to …

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