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Innity PH shares insights on the state of brand loyalty in today’s new generation

MAKATI– Innity Philippines shared their knowledge and insights about brand marketing, specifically brand loyalty and consumer behavior at the 6th Content 360 marketing conference last April 26, 2019 at Dusit Thani Hotel. Image is sourced from Learning Curve’s Facebook page (https://www.facebook.com/iluvlearning/photos/a.10156966041317597/10156966042952597/) The age of disloyalty is upon us and has been upon us since the …

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Innity Organizes Growth and Monetization Digital Workshop for Publishers in Malaysia

Innity held its first workshop for over forty online publishers in Kuala Lumpur on 30 April 2019. The workshop was focused on helping publishers navigate the intricate web of online advertising which includes yield management, data monetization, self-serve advertising platforms, and more. Here are some of the highlights: 1) Focus on brand safety and user …

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Innity achieves compliance with TAG’s Anti-Fraud and IQG standards with independent re-certification from BPA Worldwide

“In an industry that stresses on quality and transparency, being clear about how we run campaigns has always been paramount. Hence, Innity is thrilled to have completed its re-certification process on TAG’s IQG program with BPA Worldwide.” – Phang Chee Leong, Innity CEO.  Press Release by BPA Worldwide Innity, the Malaysia-based digital advertising technology company, …

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Creating Extraordinary Experiences for Consumers: DigiCon XE 2018

The Experience Economy: DigiCon 2018, a three-day conference organized by the Internet and Mobile Marketing Association of the Philippines (IMMAP) revolved around the consumer and how creating extraordinary experiences matter. We summarize our key takeaways from the prestigious event last October 3-5 below. From the left: Bozoma Saint John and Sam Burke Bozoma on the …

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