Why Brand Voice Should Not Practice Social Distancing During Covid-19
Amidst the pandemic Covid-19 situation, many brands are encouraging social distancing to maintain hygiene and to curb the spread. Most businesses are suddenly affected in some ways as they have not devised any contingency plans to manage such situations. In fear of the economic slowdown, many are cutting budgets or allocating less to spend on …
Innity makes going digital simple for SMEs
The digital world has been progressing rapidly throughout the past few years, and more local businesses and Small Medium Enterprises (SMEs) are starting to adopt digitalisation into their businesses. The shift towards technological trends and the advancements in digital infrastructure is so important now, that digitalisation is no longer a luxury for businesses but it …
How to Reach and Expand Your Customers Online [Infographic]
During this lockdown period, if you go online, people are either posting Tiktok videos, answering Instagram templates, going live on Facebook, or taking up online courses on various websites. The bottom line is: People are online. With users having more screen time, you can go deeper than the usual data sources and create personalized interactive …
Are You Part of the Solution?: What Brands Should Do At This Time of Crisis
The global pandemic has shaken businesses around the world causing a halt on operations which has led to leaders setting up an emergency meeting on how they can survive this crisis. This surely wasn’t part of the kick-off presentation during the start of the year, but just like in the digital industry, things can change …
Innity appointed as one of the technology service providers for BSN’s SME Digitalisation grant
Innity is 1 one of the 42 Technology Service Provider (TSP) that is participating in the SME (Small-to-Medium Enterprise) business digitalisation grant, managed by the government through Ministry of Finance (MOF), in collaboration with BSN (Bank Simpanan Nasional), SME Bank group, and the Malaysia Digital Economy Corporation (MDEC). In conjunction with Budget 2020, BSN has …
Why Advertisers and Media Agencies Should Get Into Private Marketplace (PMP) Advertising This 2020
Do our ads appear on brand-safe environments? How can we ensure the quality of inventory for our ads? Are we spending our advertising money wisely? In one way or another, you might have encountered these topics in your digital marketing meetings in the past year. The growth of programmatic spending, specifically on open exchange …
Innity Philippines Celebrates “The Agency Life”
As hectic as agency life can be, everyone deserves a break from time to time. Innity Philippines hosted a comedy and socials night entitled “Friday Night, Revise. Relax.” last November 22, 2019, at The Craft Rock & Grill, Bonifacio Global City, Taguig. Attended by key people from top media and creative agencies, publishers, and on-the-rise influencers, …
Innity Philippines is the Media Partner of MSAP’s 10th Media Congress & ICE Awards
Image Source: MSAP Media Congress As data plays an important role in marketing and media strategies, Innity Philippines has been constantly innovating to address its partners’ needs to reach the right target audience. Being this year’s proud media partner of the Media Specialists Association of the Philippines’ (MSAP) 10th Media Congress, Innity PH supports the …
Innity wins at the ASEAN Business Awards (ABA) 2019!
Innity Corporation Berhad has been awarded the winner of the ASEAN Business Awards (ABA) 2019 under the category Priority Integration Sectors: ICT (Mid-Tier). The awards ceremony was held on 2 November 2019, at the IMPACT Exhibition Center, Bangkok, Thailand. The award ceremony was presided over by Deputy Prime Minister of the Kingdom of Thailand, H.E. …
HUAWEI Worked with Passionation to Host Biggest Influencer Gathering in Malaysia to Launch HUAWEI NOVA 5T
HUAWEI officially launched their new phone, HUAWEI nova 5T, in Malaysia recently. Partnering with Passionation, Innity’s influencer marketing platform, they managed to gather more than 1000 young, stylish and trendy influencers to attend the Global Premier Launch of the phone. GATHERING THE INFLUENCERS The impact of influencers in the global market has been tremendously raised, …