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A SNEAK PEEK: Passionation’s Merchant Web App in the Philippines

Passionation WebApp is the latest platform for brands and influencers to connect and take on projects collaboratively. Brands can easily set up a campaign by hosting a contest giveaway, a CSR initiative, or a hybrid campaign that rewards influencers with cash incentives.  Influencers have the opportunity to apply to a brand’s campaign given they fit …

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[REPORT] Online Premium Publisher Association (OPPA) Reveals Consumers’ Insights During the COVID-19 Pandemic and its Impact on Brands in Thailand

OPPA, Thailand’s premium publisher co-operative made up of 13 well-known local websites with up to 13.2 million site traffic per day, has released a comprehensive analysis on consumers’ insights during the COVID-19 pandemic in Thailand. The report, based on 290 million insights gathered from OPPA’s publishers, highlights many interesting analyses regarding demographic, behavior and interests …

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How Rich Media Ads Can Get Better Insights for Brands | 2020

Brand building takes more than just driving awareness and conversions. Genuine brand interactions play a big part in the consumer’s decision making process. As brands, we have to provide content that is relatable and engaging to improve brand-consumer relationships. 88% of marketers find that interactive advertising is great for brands to differentiate themselves from competitors. …

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Wonder Mag PH is Innity Philippines’ Featured Publisher of the Month (September)

Wonder exists to spark conversations about anything and everything men, women and everyone in between care about, from fashion to grooming, career to sex and relationships, pop culture to self-love—including things we’re sometimes too shy or find hard to talk about. Their platform is a space that values authenticity, human experience, and truth-telling as they …

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