Innity appointed as one of the technology service providers for BSN’s SME Digitalisation grant
Innity is 1 one of the 42 Technology Service Provider (TSP) that is participating in the SME (Small-to-Medium Enterprise) business digitalisation grant, managed by the government through Ministry of Finance (MOF), in collaboration with BSN (Bank Simpanan Nasional), SME Bank group, and the Malaysia Digital Economy Corporation (MDEC). In conjunction with Budget 2020, BSN has …
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Why Advertisers and Media Agencies Should Get Into Private Marketplace (PMP) Advertising This 2020
Do our ads appear on brand-safe environments? How can we ensure the quality of inventory for our ads? Are we spending our advertising money wisely? In one way or another, you might have encountered these topics in your digital marketing meetings in the past year. The growth of programmatic spending, specifically on open exchange …
Innity Philippines Celebrates “The Agency Life”
As hectic as agency life can be, everyone deserves a break from time to time. Innity Philippines hosted a comedy and socials night entitled “Friday Night, Revise. Relax.” last November 22, 2019, at The Craft Rock & Grill, Bonifacio Global City, Taguig. Attended by key people from top media and creative agencies, publishers, and on-the-rise influencers, …
Innity Philippines is the Media Partner of MSAP’s 10th Media Congress & ICE Awards
Image Source: MSAP Media Congress As data plays an important role in marketing and media strategies, Innity Philippines has been constantly innovating to address its partners’ needs to reach the right target audience. Being this year’s proud media partner of the Media Specialists Association of the Philippines’ (MSAP) 10th Media Congress, Innity PH supports the …
Innity wins at the ASEAN Business Awards (ABA) 2019!
Innity Corporation Berhad has been awarded the winner of the ASEAN Business Awards (ABA) 2019 under the category Priority Integration Sectors: ICT (Mid-Tier). The awards ceremony was held on 2 November 2019, at the IMPACT Exhibition Center, Bangkok, Thailand. The award ceremony was presided over by Deputy Prime Minister of the Kingdom of Thailand, H.E. …
HUAWEI Worked with Passionation to Host Biggest Influencer Gathering in Malaysia to Launch HUAWEI NOVA 5T
HUAWEI officially launched their new phone, HUAWEI nova 5T, in Malaysia recently. Partnering with Passionation, Innity’s influencer marketing platform, they managed to gather more than 1000 young, stylish and trendy influencers to attend the Global Premier Launch of the phone. GATHERING THE INFLUENCERS The impact of influencers in the global market has been tremendously raised, …
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8 Best Practices To Increase Your Website Traffic
Ever since the first-ever website was published on the internet last August 1991, a lot has evolved technologically and online. According to a published collective report on internet statistics for 2019, as of early this year, there are over 1.94 billion sites around the world! There’s basically a website for anything – fashion, travel, food, …
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Publishers’ Benefits to Using the In-demand Programmatic Today!
According to the released annual digital report by We Are Social and Hootesuite, Philippines is currently ranking first in the most time spent online globally, with an average of about 10 hours a day online. This exceeds the global daily average of 6 hours and 42 minutes. This just shows how people are now spending significantly …
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How Data Can Help Marketers Spend Less And Earn Higher Quality Engagements
The era of advertisers relying on assumptions to identify their audience has now passed by as we now live in an age where everything can be quantified and measured. The integration of data with digital media has opened a world of opportunities for marketers and brands alike, now being able to reach the right audience …
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How Partnering with an Ad Network Drives Growth to Publisher Revenue
You’ve heard success stories of people earning through blogging and you think to yourself, “how do they do it?” By visiting their website, you can see sponsored articles and ads in every corner. Just like in traditional media — magazines and newspapers, advertising is the bloodline of publishers. But how can you reach those big …
