• Print Ad from a Lottery Campaign

    March 24, 2009

    I am always a big fan of simple ad execution, and I found this print ad totally stunning. It was taken from the local newspaper, and the advertiser is Sports Toto Malaysia, a lottery games company. They are promoting one of their lotto-type games, which is called 6/49, where you need to pick 6 numbers from 1 to 49 to

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  • Wishing you a Prosperous Lunar New Year

    January 28, 2009

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  • Widget Advertising that Works but Being Shut Down

    January 22, 2009

    I believe that online campaign with simple execution and prizes will always work, much more better than those involve complicated mechanism. Your audience simply does not want to read a full page long instruction so do not try to confuse them. Early of this month, Burger King launched a campaign called Whopper Sacrifice. The campaign utilized the popular Facebook Apps platform to hit their

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  • Clever and Creative Print Ad

    January 19, 2009

    Someone printed this and put it inside our toilet, not sure who did that, but let me show you the whole picture. It was actually from a beer campaign by Goldstar, an Israeli brand of beer.

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  • Smart Marketing

    January 8, 2009

    Hewlett Packard The leader in printers adds value to the web by making social media “printable” – the “Print the Web” campaign See it! NikeiD & Nike+ Building community and passion through engagement with design and running communities. See it! Apple “I’m a Mac, I’m a PC” advertising campaign, in particular use of synchronized banners which “spoke” to

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